Weill Cornell Medical Center
Research, Design, Healthcare
NewYork-Presbyterian, Weill Cornell Medical Center
Two Twelve Associates

Committed to improved wayfinding, Weill Cornell Medical Center embarked on a new interior signage system intended to make all public spaces more accessible to visitors and patients. CitizenR&D tested proposed color coding and symbols intended to provide visual cues that communicate across language barriers. Researchers recorded user reactions to full-size sign prototypes through observation and interception interviews. The data confirmed which designs maximized people’s understanding, minimized reaction time, helping to support funding for the project.

Team put up full-size samples of new signs to test them with real visitors and patients.

Researchers compared the number of visitors who got lost before and after the redesigned sign installation.

Reports published the results of six usability tests, including comprehension of hospital symbols.